Blog Posts

Has your beauty salon been a little quiet recently? Or perhaps you simply want to start extending your client base. Either way, it can be difficult to know how to get more clients in your beauty salon...

How do you market a hair salon? It’s a pretty big question that might overwhelm you as a salon owner or manager. You might be thinking, where do I even start? To make the process as simple as po...

As a hair salon owner, knowing where to begin with your marketing efforts can be tricky. There are just so many possibilities out there, I just don’t know where to start! We’ve broken down some pr...

Are you stuck posting the same content on your salon’s social media platforms? It can be difficult to think of original content that will also boost your engagement, however with the right social me...

The salon industry often faces challenges when it comes to recruiting. Read below to find out the most common obstacles hair salons face when finding new stylists and how to solve them. 1. Salons Wait...

Should small businesses advertise on social media? Yes! Used the right way, you can get quite far with a relatively small advertising budget. Social media allows you to enter into a dialogue with your...

Our comprehensive step by step guide on how to set up and manage GMB profiles. What is Google my Business?  Google My Business is a free tool that allows you to add your salon business on Google Maps...

Is Google My Business worth it?  Judging from the title of this article, you might have already guessed it. Google My Business is worth it! Especially for small businesses. Done the right way, Google...

What is PPC competition? PPC stands for pay-per-click, for example for ads on the Google search network. Your PPC competition is other advertisers, or bidders, who compete for the same keywords and cr...

What Is Google Ads Keyword Planner? Google defines its Keyword Planner Tool as: ‘A free Google Ads tool for new or experienced advertisers that’s like a workshop for building new Search Network ca...

What is a PPC keyword strategy? We all know that the internet has a vast amount of people looking for all sorts of things, from their next hair appointment to their closest beauty salon. As a small bu...

What is PPC? PPC stands for pay-per-click. It’s an advertising strategy where you are only charged once someone takes an interest in your advert by ‘clicking’ on it. This means that you are ...